When North East Lincolnshire wanted a localised Online Search and Apply solution for young people, they looked for a local partner who had the expertise in both education and software development to provide the solution.
It was important that the system was targeted at 14-19 years olds, and was visually engaging and easy to use. As it was also used by the local authority, training providers, schools and academies, the management of the data had to be simple and quick, while handling complex structures.
What we did
We have been the media partner for Lincs2, providing and Online Search and Apply system for over 7 years. In that time, we’ve taken the site from a simple area prospectus to a whole suite of tools and resources for learners, tutors and education providers within the North East Lincolnshire Area.
From creative design and web development through to support and training, we've provided a full service in the successful delivery of the solution.
Taking a highly visual approach to the website, we used bold colours, large type and iconography to grab the users’ attention. We then focused on user experience to refine the Application process and increase engagement.
90% of all applications are successfully made annually through Lincs2, processing over 6,000 Applications annually for over 5,000 Learners across North East Lincolnshire.
"First Media Solutions Ltd has provided North-East Lincolnshire with a very good product and excellent customer service. They are an innovative company, and have not only provided the prospectus product but also additional marketing and promotional support."
Liz Wild, Prospectus Development Co-ordinator