eLearning for Sales Enablement & Product Knowledge
Here at First Media, we create elearning for sales enablement and product knowledge training at leading brands in the UK and worldwide. We help L&D teams within SME businesses through to the largest companies to boost revenues and profitability with fast and effective training.
Here are some examples of our work in elearning for sales skills and product knowledge:
Sales Enablement & Product Knowledge eLearning That Drives Performance
In fast-paced industries like retail, travel, engineering, and financial services, product knowledge and confident selling go hand in hand. Today’s sales teams need more than just facts - they need to understand the “why” behind every product or service, and how to communicate that value with impact.
First Media’s bespoke eLearning and simulations for sales enablement and product knowledge deliver engaging, relevant training that empowers teams to sell smarter, faster, and with more confidence.
Why Choose First Media for Sales & Product Knowledge Training Solutions?
From shop floors to call centres to field sales teams, First Media works with organisations across sectors to build training that fits the way their people work. Our clients, spanning retail brands, aviation / travel operators, engineering firms, and financial service providers, rely on us to simplify complex product information, build persuasive sales techniques, and deliver content that’s accessible anytime, anywhere.
We’re also leveraging the latest in AI, such as using Synthesia for video-based training on topics like simulating customer conversations and dealing with sales objections.
Whether you're launching a new product or upskilling your salesforce, we create digital learning that helps your team deliver results.
Bespoke eLearning vs Off-the-Shelf Content: Why It Matters
Generic sales training often misses the mark - lacking relevance, personality, or insight into your products and market. First Media’s bespoke elearning puts your offer, audience, and goals at the centre.
We create tailored modules that mirror real customer interactions, reflect your brand voice, and build confidence through scenario-based learning.
The result? Training that sticks and skills that help your people to sell.
Work with us at First Media to make your elearning relevant, lively and impactful.
Explore our portfolio...
Frequently Asked Questions
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Audience-Centric Design: Every course is developed with your target audience in mind, ensuring messages are both relatable and effective.
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Engagement that Resonates: By integrating multimedia, storytelling, and interactive elements, First Media creates content that captures attention and drives action.
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Enhanced Message Retention: Our elearning solutions are designed to stick, using proven learning techniques to ensure your audience remembers and applies the information.
Our instructional designers work closely with you on a strategic approach to elearning design.
Bite-size learning content that’s easy to digest and fit into the busy schedules of your employees.
Content at the point of need - highly accessible training for any time, anywhere learning on any device.
Games-based learning principles aren’t just for fun - they improve genuine learner engagement and knowledge retention.
Custom imagery and animated training content to make your learners feel at home, and cater for various learning preferences.
Combine audio and visual content to deliver interactive videos - multimedia learning experiences that are ideal for complex topics.
We’ve been creating engaging elearning for over 25 years and our clients love working with us. We’ve supported the likes of the NHS, National Trust, US Olympics & Paralympics, ITV, Lloyds Banking Group and Breast Cancer UK.
But the longevity of our business doesn’t mean we’re stuck in the past. We bring creativity, the latest tech and a diversity of approaches to our work to keep things fresh. We leverage AI to add scalability to the reach of training content where relevant, while reducing costs for our clients.
Local businesses through to the biggest global brands trust us for engaging, lively elearning that helps them achieve their goals.
Would you like to know more about our work in sales enablement?
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